In 1982, as a lark, he decided to sell a salad dressing he had created and bottled for friends at Christmas. Thus was born the Newman’s Own brand, an enterprise he started with his friend A. E. Hotchner, the writer. More than 25 years later the brand has expanded to include, among other foods, lemonade, popcorn, spaghetti sauce, pretzels, organic Fig Newmans and wine. (His daughter Nell Newman runs the company’s organic arm.) All its profits, of more than $200 million, have been donated to charity, the company says.
Much of the money was used to create a string of Hole in the Wall Gang Camps, named for the outlaw gang in “Butch Cassidy.” The camps provide free summer recreation for children with cancer and other life-threatening illnesses. Mr. Newman was actively involved in the project, even choosing cowboy hats as gear so that children who had lost their hair because of chemotherapy could disguise their baldness.
Although Newman is famous world-wide for his acting, it is his humanitarian efforts that take my breath away.
and can't tell who the sucker is, it's you." - Paul Newman